Chief Executive Officer
It is important now more than ever to educate the families we serve on the importance of memorializing their loved ones. Let's say 50 years down the road, their descendants want to learn a little about their family. While public records can be a resource, memorials in a cemetery are vital for anyone doing genealogical research. So, what happens when we stop memorializing? We can end up with a lost and forgotten generation.
I encourage you to be a resource for families. Educate yourself about the newest memorialization options. Go to conventions, read industry publications and ask your suppliers for more ideas. Be an asset to this industry and help every generation be remembered.
This article originally appeared in Modern Memorialization, Trigard Memorials' weekly electronic newsletter featuring information for the funeral industry. Sign up for your free subscription at http://www.trigard.com/thursdays.
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